You Are Your Brand: Using Style to Be Seen, Heard, and Respected

Episode Summary In this episode of Styled by Estelle, personal stylist and former attorney Estelle Winsett unpacks the powerful truth behind personal branding: you are your brand. She explains how intentional style choices help women lawyers build confidence, credibility, and consistency in their professional image. From understanding the science of first impressions to discovering signature style elements, Estelle shares actionable strategies to help women attorneys show up authentically and stand out as leaders in their field. Whether it’s mastering fit, choosing colors that define your presence, or identifying accessories that reflect your personality, Estelle highlights why authentic style is more than just clothing—it’s a tool for authority, self-assurance, and long-term success. Key Timestamps 00:45 – What “you are your brand” means in the context of personal style 02:15 – Why visual identity and first impressions matter in law 04:05 – Shifting the mindset: why style enhances, not diminishes, authority 05:20 – The role of fit and tailoring in commanding respect 07:00 – How consistency creates credibility and trust 08:30 – Identifying signature style elements such as colors, accessories, or cuts 10:15 – Why dressing authentically matters more than copying others 12:00 – Client story: how a managing partner gained confidence with a signature look 14:30 – First steps to align outward appearance with your personal brand About the Show: Styled by Estelle is a podcast designed for women lawyers who are ready to project confidence, authority, and authenticity through style. Hosted by personal stylist Estelle Winsett, each episode provides expert advice, real-world stories, and empowering strategies to help professional women use their wardrobe as a tool to stand out, own the room, and feel great doing it.