This Week In… 1927: The First Miss Australia & the Newspaper Stunt that Launched a Media Empire

In the last week of February 1927, Sydneysiders could go to the Crystal Palace Theatre to see Australia’s very own ‘Queen’ – the winner of the first Miss Australia pageant. Not only would she appear in her costumes, she’d tell of her adventures going to Atlantic City to ‘challenge’ Miss America. Soon she'd take her show all across Australia. In the background, newspaper mogul-in-the-making R.C. Packer was pulling the strings and pocketing the profits that’d establish a mighty media empire. But Miss Australia was more than a pretty face – and she’d use her smarts like a modern-day influencer.For a free trial that will give you access to ad-free, early and bonus episodes:Patreon: patreon.com/forgottenaustraliaApple: apple.co/forgottenaustraliaTo buy They’ll Never Hold Me:https://www.booktopia.com.au/they-ll-never-hold-me-michael-adams/book/9781923046474.htmlThe Murder Squad:https://www.booktopia.com.au/the-murder-squad-michael-adams/book/9781923046504.htmlHanging Ned Kelly:https://www.booktopia.com.au/hanging-ned-kelly-michael-adams/book/9781922992185.htmlAustralia’s Sweetheart:https://www.booktopia.com.au/australia-s-sweetheart-michael-adams/book/9780733640292.htmlEmail: forgottenaustraliapodcast@gmail.com Hosted on Acast. See acast.com/privacy for more information.